There is a specific bond between the philosophy of an optometrist and the sensibility of a designer: Projekt Produkt, a Korean eyewear brand founded in Seoul in 2014 by Hyun-ho Lee, has brought this bond to life through its modern and wearable glasses. "Sophisticated exclusivity" and "artisanship minimalism" are the keywords with which the brand describes itself: glasses designed to immerse in daily life in a calm and poetic way, yet with a touch of wit, never appearing pretentious.
This brand has managed to create frames that combine functionality and design.
After decades of studies and thanks to the collaboration between the visionary designers and workshop artisans, Projekt Produkt have managed to create frames that combine functionality and design: they comfortably adapt to the face without sacrificing aesthetics and fashion.
These glasses are made with high-quality materials and combine timeless classic style with modernity.
These glasses are made with high-quality materials and combine timeless classic style with modernity, offering trendy glasses in modern colors year after year, without ever abandoning the brand's balanced identity.
